Plan Four Zero
At Dawn Meats and Dunbia, we recognise that our future relies upon the resilience of our natural resources, the wellbeing of our communities and the stability of our economies and markets. Environmental, Social and Economic Sustainability has been central to our business plan for over 45 years, and we collaborate with others to reach shared goals.
Providing consistent quality meat products from sustainable sources to support our rural communities, human health and nature’s ecosystem.
Our Plan for a Better Future
Plan Four Zero is our strategy for building a more sustainable business and supply chain, working together for a better future.
Grounded in science, the plan outlines how we will maintain and enhance the financial resilience of our business and supply chains, protect and restore nature and biodiversity, inspire sustainable farming and support communities as we adapt to a changing climate and navigate uncertainty in the global economy.
Our Strategy
Our group-wide plan is governed by Three Values and founded on Four Pillars, which describe how will we achieve our commitments between now and 2040 and how our actions contribute to the United Nation’s Sustainable Development Goals.
We follow science when setting targets and making decisions, and will continue to scale the right solutions for a sustainable future.
Our Three Values
The Right Measure
We will be guided by data and science when setting targets, developing plans and making decisions
The Right Solution
We will collaborate to scale up the right solutions and innovations for a more sustainable food system
The Right Balance
We will focus on areas of greatest impact, taking a balanced approach to bring our communities with us along the way
Our Four Pillars
We will protect and restore nature and biodiversity and work towards the development of a circular economy, powered by renewable energy.
We will inspire sustainable farming to foster better animal health and welfare, enhance meat quality and restore biodiversity, soil health and water quality.
We will continue to provide high quality, natural, delicious food, rich in protein, essential vitamins and minerals, to support human health and wellbeing.
We will promote and support fairness, equality and inclusion with our people and communities, working with them to build a more resilient and sustainable future as we adapt to a changing climate.
Our Progress so far
Read our latest Sustainability Report to learn more about the actions we have taken so far on the journey to a better future.
Achievements to Date
Our Responsibility
Building and maintaining a sustainable, resilient and climate-smart future will require big changes within our business and transformation across supply chains.
We work in partnership with others to drive change for a better future, produce quality food from natural sources and accelerate action as knowledge and technology evolves.
We are investing an initial €100 million in Plan Four Zero and will continue to monitor progress, ensuring our strategy is fit for the future.
Our People
Our Sustainability Executive and Sustainability Team are determined to make a difference and help build a more sustainable food system.
Our News
We aim to take big steps and accelerate action to ensure our footprints are smaller as we transition to net zero future.
